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Put Your Website to Work for You: SEO By Adam Kearney, MemberClicks Creative Director You’ve got a website and have been tracking its performance. You have a web analytics solution in place, and you’ve...

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Small Staff Appreciation Month: The Winners In lieu of a Friday Top Five post today, I wanted to share the winners of our Small Staff Appreciation Month giveaway instead! It's been an exciting month as we had daily...

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Put Your Website to Work For You: A/B Testing By Adam Kearney, MemberClicks Creative Director You’ve been tracking your website’s performance and optimizing it to perform better for search engines. Now it’s time...

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Splash: Refreshment For Your Small-Staff Organization Rss

Slideshows for Small Staffs

Posted on : 09-01-2012 | By : Shannon Otto | In : resources, social media

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Happy Monday, everyone!

We’ve got a few great presentations to share, courtesy of Slideshare. In particular, I think the last one is extremely important. Social media is great, but it’s important to think abut the legal ramifications of anything you post – especially during a social media crisis.

Slideshows for Small Staffs: Social Media in 2012

Posted on : 20-12-2011 | By : Shannon Otto | In : resources, social media

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Hi, and happy Tuesday! I can’t believe we’re less than a week away from Christmas! The holiday season completely snuck up on me this year. (I feel like I say that every year, but this year it’s really true.)

Around this time every year, there are lots of posts either reflecting on the going year or looking ahead to the coming year. Here are a few presentations looking ahead and forecasting how social media will continue to evolve for nonprofits and small staff associations in 2012.

How has your organization’s use of social media evolved this year?

Raise More Money with Social Media

View more presentations from VolunteerSpot

Video and website tips

Posted on : 31-05-2011 | By : Shannon Otto | In : technology

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Good morning! Take a look at these awesome presentations about how nonprofits can benefit from multimedia. Does your small staff association use video?

Storytelling and fundraising

Posted on : 16-05-2011 | By : Shannon Otto | In : resources

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Happy Monday! I hope everyone had a great weekend. For your viewing pleasure, check out these great slideshows I found:

How can your small staff association or nonprofit use storytelling to fundraise?

Friday Top Five: Metrics, conflict and SEO

Posted on : 06-05-2011 | By : Shannon Otto | In : communications, friday top five, general leadership, interpersonal relationships, meeting and event planning, professional growth, social media, technology

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Happy Friday! What an exciting week it has been! I think I’ve already used my monthly allotment of free nytimes.com articles this week alone! It’s been go go go all week and I’m looking forward to a (somewhat) relaxing weekend, enjoying the nice weather. As always, though, I’ve rounded up a few of my favorite association blog posts from this week. Make sure you read them before heading out of the office to enjoy your own weekend!

April showers bring May flowers?

1. Jeff Hurt wrote a great (as always) post with tips for presenters regarding questions. Although it may be easy to say, “we’ll hold all questions until the end of the presentation,” audiences are often eager to learn more and may get stuck on a certain point during the presentation. Jeff shares some tips for presenters to set up expectations for questions.

2. In the fifth part of her continuing series, Words Make Worlds, Shelly Alcorn discusses professional development versus lifecycle learning. She writes that associations have to consider the needs of the whole person when planning professional learning – and to not just focus on technical skills, but also things like communication and leadership.

3. Jamie Notter wrote this week about online communities and conflict. He points out that people will say things via email or blog comments that they would never say in person – I’m sure you’ve experienced something similar. Conflict resolution is tricky, and it can be even trickier when the conflict originates online. How does your association handle such problems?

4. In this week’s Leadership Limerick, Jeffrey Cufaude tackles metrics and how to manage them. To be sure you’re on the path to meeting your goals, it’s crucial to implement some “stop, look and listen” metrics. This way, you can assess if you’re on track and perhaps even alter your goals a bit if necessary.

5. At the Acronym blog, Brian Birch shares seven ways to align your social blog with engagement champions for search engine success. Sound complicated? It’s not. Sure, SEO is kind of boring, but it’s absolutely necessary to develop a good SEO strategy for your association. Your small staff association can also use the social Web to champion innovation among your communities.

P.S. Don’t forget to wish your mom a Happy Mother’s Day this Sunday!

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